Wellness is where this practice was built. Seventeen years of leading marketing for massage companies, day spas, and med spas means your economics — memberships, rebooking, seasonality, front-desk conversion, therapist capacity — are patterns I’ve led companies through, not theories I’m testing on you.
Wellness · 01
Massage Companies
Multi-location membership businesses where growth is rebooking, retention, and rooms filled.
Wellness · 02
Day Spas
Service-mix businesses living on packages, gift cards, and a local brand worth protecting.
Wellness · 03
Med Spas
Higher-ticket, consult-driven practices where marketing must respect both the medicine and the margin.
What every wellness engagement shares
- Recurring membership growth treated as a marketing system, not a front-desk afterthought
- Rebooking engineered into campaigns, scripts, and follow-up — the quiet engine of the business
- A brand elevated to match the room, so the price matches the experience
- KPIs that pay therapists: appointments booked, retention, revenue per available hour
Proof From Current Engagements
+40%
Service revenue
Months 7 to 18 of the engagement against the 12 months before it began: $687k more a year.
4,296
Visits, busiest quarter on record
+31.5% on Q3 2025 and more than any quarter since records began in 2022. September was the busiest month on record.
+37%
Membership dues, one year
$217,270 in Q3 2026, an $869k annual run rate and $233k a year more than a year earlier. Members grew from 498 to 688.